We are often asked if PawFriction will harm floors or stain carpets. One of the many wonderful things about PawFriction is that it is not only pet and human friendly, but it is also a household friendly product. The granules are made from pure rubber, this is not the type of rubber you find in automobile wheels, rather a virgin rubber that is 100% safe for floors. Although, PawFriction has color it will not stain or damage carpeted floors. We have heard many stories about how pet parents use throw rugs and runners throughout their house to help with their dog’s traction. With PawFriction you can live in a home free of multiple carpet remnants and other floor coverings. Do you have a story to share? If so, please email it to us at firstname.lastname@example.org.